When researching this week’s “interesting auction finds and Success Stories” I came across some Nike Shoes. While I’ve been able to get a pretty good deal on shoes at Amazon and Ebay, I’ve yet to find Nike Air Max Sq Uptempo Zm Mens Basketball shoes for less than about $100. In fact these Size 9.5 shoes usually go for around $150.00. Current bid at Sac Valley Auction is $16!
Of course one of the drawbacks of finding shoes at an auction is the lack of choices to choose from. Other than a lack of different sizes this particular auction seems to be an exception.
For example this lot has two pairs the Air Max White/white no 386240 and the White /Silver No 698902 both with the original boxes. Both are stated to be “very lightly worn” giving the idea that they may have been just tried on in the store or brought back without really being used. Either way could put your kid in some Nike Air Max shoes at a great price.
There’s also lot 110 Some Michael Jordan Westbrook shoes. Which are going for $200 at store.nike.com and are currently auctioning for $5.00 Michael Jordan Westbrook.
Once again these are lightly worn but with the original box.
Why Auction Shoes?
So, as an auctioneer why would you want to auction shoes? Looking at these prices it would appear the profit margin is pretty low! While this is a great deal for the buyer what’s in it for you?
Good questions. Successful auctions need bidders .....
Good questions. Successful auctions need bidders the more bidders the higher the prices of the bids. Creating a large email list of local bidders that you send contact with each new auction is what brings these large numbers of bidders to your auction. You can liken items like these to supermarket loss leaders. Low profit items that bring in a large number of buyers.
Last month there were close to 2 million internet searches for “Nike air max” over 1 million more for “Nike Shoes”. Being able to attract even a small number of local searches for that term can mean a large number of potential auction buyers signing up for email notifications of your auctions. Each auction with high search items (like Nike Shoes and other popular items) can increase your mailer list.
Xpert Auction Software can help you increase you’re mailing list with people interested in viewing your auctions. In addition to a professionally designed Search Engine Optimized website that will bring in internet traffic, potential bidders can quickly sign up to receive notifications of future auctions of the items they want to buy. We help you set up everything you need to attract new clients!
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